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SPRING SUMMERO 2024

SPRING SUMMER 2024 FASHION SHOW

"Every journey ends where it began: at home. Returning, however, does not mean reversing the course of time, nor that of space, but inhabiting one's places again with the awareness and knowledge acquired far away and along the way."

The collection Giuliano Calza's Spring/Summer 2024 marks a decisive return home, and the fashion show, not surprisingly, takes place in the GCDS Headquarters in Milan. Starting from authenticity, the collection is expressed through the expansion and amplification of an idea, that of returning to the origins. Giuliano explores the Neapolitan roots, but also the origins of the brand: there is the desire to mix denim and leather, but also straw and tweed. There are white loafers and socks, tailored pieces and shirts, long and short ribbed dresses and touches of glamour. All presented with a certain spontaneity, with the lightheartedness of those who appreciate formality and break it up a bit, wearing the garments instinctively.

Fashion Show venue

The GCDS Headquarters in Milan becomes the setting for the Spring Summer 2024 fashion show. The fashion show room is transformed into a set that recalls the atelier presentations that were once the rule.
Opting for a more delicate and neutral palette, such as the ivory of the drapes and carpeted floors, the intimate, lounge atmosphere allows guests to bask without distractions and appreciate the true essence of the collection. There is nothing that Giuliano loves more than making clothes: objects with meaning and everyday use, companions on the journey of life. Pino D'Angiò's 80s pop music punctuates the entire show.

Front row

Guest