SPRING SUMMER FASHION SHOW 2023

Giuliano Calza leads the group of GCDS aliens, imagining an alien summer in a surreal disco (Alien Club), and the appropriate clothing to live it in: skimpy swimsuits, tight suits like dazzling second skins, shiny sequins that make the surfaces wet , motocross suits in bright colors, lurex and ribbing galore, fluorescence and sparkles.

The feeling of being alien is common. Sometimes we feel like aliens in places where we were once at home. GCDS transforms this feeling into a joyful force, which embraces everyone's colors by believing in the idea that being different is an opportunity and that minorities must be protected to progress.

Soundtrack

"Alien Disco" is the musical composition for the GCDS Spring Summer 2023 fashion show.
Written by Popa and produced by Katoo, it is identified as a Disco cocktail, a journey of Italian Music from the groove of the 70s to the naïf power of the 90s.

Fashion Show venue

The historic Rotonda della Besana is transformed, on the occasion of the GCDS Spring Summer 2023 fashion show, into an 'alien disco club'. The location, in the heart of Milan, comes to life again thanks to a pulsating disco ball positioned in the center of the room which, when illuminated, follows the bright and fluorescent colors of the collection on the catwalk.