WHAT IS YOUR ZERO MOMENT?
To mark the launch of Pepsi Zero in Italy, GCDS and Pepsi have teamed up for an unexpected collaboration, creating a limited-edition capsule collection introduced by an advertising campaign shot in Los Angeles with the leitmotif: What is your Zero Moment?
The campaign commercial, directed by the Morelli Brothers, features artist Sfera Ebbasta as one of the protagonists, alongside Veneda Carter, Dita Von Teese, and Giuliano Calza, who are wearing pieces from the capsule collection available exclusively on gcds.com.
Watch the video and discover the collection online now!
